The Game Manufacturers Association (GAMA) is the non-profit trade organization dedicated to serving the hobby games industry. GAMA strengthens and supports all industry professionals by advancing their interests, providing educational programs and opportunities, and promoting our unique form of quality social entertainment.

The essential nexus for new and experienced game industry professionals, GAMA serves to promote its members' common interest of increasing the adoption of and engagement with hobby games. GAMA fosters networking, sharing of best practices and innovations, and the pooling of resources toward common goals. GAMA achieves this through hosting trade and consumer shows, industry events, providing an information and resource hub, marketing activities, and interfacing with other trade organizations in adjoining industries.